I design digital experiences that are engaging and delightful to use. With over 7 years of experience, I've designed for startups & established players, contributing for both B2B and B2C businesses.
Philips
Vistara Airlines
Paypal
Inspera
Saint Gobain
GradRight
Berger Paints
Tata Consultancy Services
SELECTED WORK
Inspera (Edtech / B2B / WebApp / SaaS) - 2024
37% faster onboarding after redesign of Secure Browser
Individual Contributor
User research
Prototyping
User testing
Gen AI integration
I worked on redesigning the secure integrity browser, implementing the new design system I contributed to while keeping accessibility and familiarity in mind.
Cupido (0 to 1 / B2C / Mobile / IoT) - 2020
Mobile App that makes a smart bag, smart
Individual Contributor
Research
Prototyping
Product Design
Systems Thinking
With the goal to bring smart luggage into Indian market, I worked with Cupido in designing the app for its IoT enabled features (Product Design), the bag (Industrial Design) and branding.
Google Pay (Concept / Mobile / B2C) - 2021
Offline digital payment in Google Pay app (India)
Self Initiated
Research
Product Design
Prototyping
Systems Thinking
A passion project born out of personal experience, I explored offline digital payment using UPI technology through Google Pay App in 2021. Two years later, Google Pay had introduced such a feature in their app.
Philips Healthcare (Healthtech / WebApp / Mobile / B2B / SaaS) - 2023
Webapp & mobile design for patient monitoring systems
Individual Contributor
Product
Design Research
Prototyping
Systems Thinking
Working on game changing technologies for healthcare systems, I worked on multiple projects with Philips that were cloud based B2B2C SaaS products, currently shipped and are being used by Hospitals and Patient Monitoring Systems.
ABOUT ME
If you time travel back to my childhood, you'd find me dissecting my toys apart, putting it back together or recreating a model of a car or a plane I saw on the Discovery Channel out of those parts. Fast forward to present day, I practice dissecting problems, ideating concepts, and putting ideas together as a Product Designer tastefully.
I completed my Bachelors in Industrial Design from National Institute of Design, Ahmedabad. Apart from my creative pursuits, I enjoy formula 1, karting, traveling, driving, cooking and engaging with new culture and people. My father trained me in classical music when I was young and over the years, I have developed a keen interest in Electronic Music. I'm currently channeling my musical inclinations by re-learning synthesiser again.
"If I were to guess, I'm probably a music producer in a parallel universe."